A blockchain connected motorbike: what Web 3.0 means for mobility and why you should care

We’ve been hearing about the potential ofWeb 3.0for years, adecentralized webwhere information is distributed across nodes, making it more resistant to shutdowns and censorship. Specifically, its foundation lies in edge computing, artificial intelligence, and decentralized data networks. But what we haven’t talked enough about, is the massive impact Web 3.0 will have on mobility. Web 3.0 aims to build a newscalable economywhere transactions are powered by blockchain technology, eschewing the need for a central intermediary or platform....

7 min · 1305 words · Lisa Burnett

A brief guide to marketing data attribution models

It’s one thing to know how you’re doing against your metrics. But even if you’re knocking it out of the park, if you don’t know why you’re doing well, you won’t be able to replicate your success. That’s why, at Zapier, we use attribution to understand how customer actions result in certain business outcomes. Attribution is a way for us to see how much each of our activities — across marketing, product, support, and more — is influencing the customer journey....

7 min · 1403 words · Lisa Zuniga

A brief history of Apple’s design fails

Apple and design are almost synonymous in the tech world, as the company’s often-bold aesthetic choices have the potential to shape a generation of products. But for all its design clout, sometimes Apple pursuesformat the expense offunction. Other times, it just makes some flat-out bizarre choices that make no sense. Don’t believe us? Judge for yourself. What follows is a list of just some of Apple’s worst design and user-experience decisions over the years....

9 min · 1808 words · Melanie Hunter

A brief history of coworking spaces

A brief history of coworking spaces A neutral and open place Coworking areas, fab labs, and living labs are also called ca/books/about/The_Great_Good_Place.html?id=0aOjHGdSKLMC” data-mce-href=”https://books.google.ca/books/about/The_Great_Good_Place.html?id=0aOjHGdSKLMC”>third places. The American sociologist Ray Oldenburg defines them as workplaces outside the office or usual place of work, but also outside the home, as is often the case with teleworking. A third place is neutral (neither at home nor at the employer’sid=”http://data.thenextweb.com/tnw/entity/office”>office), open to all, with free and unrestricted access (especially with regard to activities)....

5 min · 1036 words · Andrew Smith

A brief history of Facebook’s journey to the $1T market cap club

Last night, Facebook joined the exclusive club of US-based publicaly traded companies witha market cap of more than $1 trillion. Other notable names with this club’s membership are Apple, Microsoft, and Alphabet — making Facebook the youngest company to reach this mark. Here’s a brief history of Facebook with significant milestones that helped it reach this mark: Of course, this is only a brief history of Facebook’s money-making, product, and acquisition history....

1 min · 206 words · Lisa Krause
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