Meet Brazil’s latest Internet merger, women-oriented giant GrupoMulher.com
A new digital giant was born in Brazil today:GrupoMulher.com, which boasts a whopping 17.5 million unique users per month. The group is the result of a merger between two women-oriented Brazilian online media groups,Bolsa de Mulherande-Media. Here is what you need to know about the deal, yet another merger in the country. A look behind the scenes “Bolsa de Mulher” means “woman’s handbag” in Portuguese. It’s also the name of the media group whose CEO,Carla Esteves, is to become GrupoMulher’s CEO following its merger with e-Midia....