Starting tomorrow, Sina Weibo, the popular Chinese microblogging service, will move to a new domain atweibo.com, which analysts believe is a possible indication of a corporate spin-off. In the meantime, both the new (weibo.com) and the old (t.sina.com.cn) domains will coexist and users will be able to log on using either. It will eventually be unified into a single domain — weibo.com — once the migration is completed. The shift should not affect the user’s normal use as the company promises a smooth transition for all existing users....

Sina Weibo, the Twitter-like microblogging service from China, outguns its original western counterpart by rolling out two new multimedia features: voicemail “tweets” and direct video uploads. The microblogging service is definitely one of the most innovative in the industry with proven success,currentlygrowing at around 10 million users per month, and expects to exceed 150 million users this year, making it one of the top social networks in China. The two new features that aim to enrich multimedia experience with the service will be launched today....

TechWebreports that according to informed sources, Sina Weibo is “actively preparing” to release its microblogging platform in English to go directly head on against Twitter, in about 2-3 months. Earlier this year, Sinaannounced its plans to monetizeits hugely popular microblogging service and since then has been very active withrolling out new features. Probably the most conclusive piece of evidence to support the rumor is theintroductionof an English version of its iPhone app last month....

Sina Weibo, China’s hottest Twitter-like microblogging platform, is pushing a new user verification program called DaRen (达人), meaning “expert” in Chinese, in a bid to build a real-identity social network, reportsTechRice. The verification system is not mandatory for new signups and is open to users who aren’t well-known professionals or celebrities. Aside from the credentials required for the existing real-name verification system for professionals and celebrities such as passport number, National ID and residential address, there are a few other criteria to qualify for a DaRen status....

Chinese technology news siteTechwebhas revealed images and details of Sina Weibo’s new enterprise accounts, which are currently in private beta testing phase. The enterprise edition of China’s hottest microblogging service allows brands, companies, celebrities and causes to modify their profile page with videos, polls, and other advertising functions. Companies will be able to combine related Weibo accounts, such as the company executives and customer service representatives, and put them into one single platform....