Social Media for Small Town Bloggers

Do you think your blog is not important enough to promote it via social media? Do you think writing posts for your dedicated audience is enough for you? If you think your blog will not benefit from social media, you’re wrong. In the past, people may have stumbled upon good blogs via blogrolls or accidentally googling the right keywords but today lot of people rely on social networks to find new articles and blogs....

7 min · 1353 words · Christopher Terry

Social Media in Asia [Infographic]

Endelman Digitalshares with us this neat Infographic that maps out the social media habits of internet users all across Asia. It’s pretty evident that Facebook continues to dominate the region with a strong presence in 9 out of the 13 countries featured in the map, while in countries like China, South Korea and Taiwan, it’s dominated by a local social networking service. It can also be concluded that video viewing eats up the majority of Asia’s time online, while blogging falls a close second in most countries....

2 min · 288 words · Kenneth Taylor

Social Media in Asia-Pacific. It’s BIG and Facebook dominates.

Social media is a timeless form of communication in that it can be very easy to forget where in the world all the social contributions come from. For example, 5PM here in San Francisco is 4am in Abu Dhabi, but because social channels like Twitter move in real time, social contributors often overlook the time zones of other active and engaged users. In a recent info graphic byBurson-Marsteller, a leading global public relations and communications firm with offices and affiliate partners in 81 countries, results for top social networks used across the Asia-Pacific were revealed....

2 min · 332 words · Ashley Crosby PhD

Social media is everywhere, but is print still valuable?

The growth of social media isn’t in doubt. More and more people are turning to social networks to communicate while more and more decision makers are turning to social platforms as well. But digital publications have a bit of a problem. While social media may be seen as a ‘sexy’ platform that you can’t afford to ignore, it’s losing out to print media when it comes to being trustworthy.According to a recent survey, 62% of key opinion formers said they would react to a negative story if it was printed in the paper, while just 21% would if it happened in social media....

5 min · 876 words · Casey Hayes

Social media nightmares and how to avoid them

While social media may be the pervasive form of communicating online today, it’s not without its inherent flaws and dangers. We’ve seen companies made and ruined, as well as the same happen for personal reputations, all because of the behavior that is relayed via social media. While it’s always infinitely easier to give advice than to take it, sometimes what we have to do is take a step back to examine cases as they have happened in order to learn from them....

9 min · 1849 words · Christopher Shelton
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