Sony Ericsson Open to become first fully Foursquare integrated sporting event

Sony Ericsson has partnered with location-based social networking service Foursquare to make the first Tennis ‘Grand Slam’ tournament of the year in Miami – the US Open – the first ever fully-integrated Foursquare sporting event. With 300,000 tennis fans attending the event each year, Sony Ericsson will work with Foursquare to encourage attendees to check-in at the different venues at the Open, starting on March 21, rewarding them with prizes, specific Tennis Fan Badges and discounts on tickets....

2 min · 332 words · Tonya Ballard

Sony Ericsson poaches Nokia VP as Head of Operations

Sony Ericsson hasannouncedthat ex-Nokia VP of Materials Management, Tommi Laine-Ylijoki has joined the company as Corporate Vice President and Head of Operations. He will report to President and CEOBert Nordberg. Laine-Ylijoki joins Sony Ericsson in Lund, Sweden. He previously worked at Nokia Oyj, where he was Vice President, Materials Management, and he has more than 17 years of experience working at Nokia in Finland. This is a major appointment for Sony Ericsson and is indicative that Nokia is very much on the decline....

2 min · 406 words · Richard Bradley

Sony Ericsson to unlock bootloader on specific Xperia Android models

There seems to be something in the water over at Sony Ericsson’s offices. Not long after announcing it was reversing its decision to upgrade theXperia X10 to Gingerbread(Android 2.3), Sony Ericsson hastoday saidit will be opening up the bootloader on certain models of its Xperia smartphones, enticing developers to look into its newest devices. The company will enable the opportunity within the next couple of months but is only opening up its bootloader on certain releases of its smartphones; specifically on the Xperia arc, Xperia neo, Xperia pro and Xperia PLAY....

2 min · 342 words · Rachel Martin

Sony Ericsson To Unveil Bootloader Unlock Tools In The Coming Weeks

Sony Ericsson will begin to roll out tools to help developers and Android device owners unlock the bootloaders on their handsets in the coming weeks, it has been revealed in an update on the Sony Ericsson blog. You may remember our coverage on the announcement that Sony Ericsson was to allow the unlocking of bootloaders on a number of devices in its Xperia range. In order to remain on-side with carriers, the manufacturer requires handset owners to own an unlocked handset and have users accept that their warranty becomes void should they decide to tamper with their device....

2 min · 318 words · Ross Dean

Sony Ericsson Unveils The Xperia Mini, Xperia Mini Pro and “Facebook Inside Xperia”

At a worlwide product launch in London, Sony Ericsson has announced the latest line in its Xperia Mini range, unveiling the Xperia Mini and the Xperia Mini Pro. The Xperia Mini is similar to the X10 Mini and is the world’s smallest HD video smartphone. Sporting a 3-inch scratch resistant, multi-touch, Bravia display, the Xperia Mini is powered by a 1GHz Qualcomm Snapdragon™ processor. The device has a 5 megapixel camera (with 8x digital zoom) and features the the latest Gingerbread firmware, Android 2....

2 min · 402 words · Benjamin Johnson
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