We all need to be in better shape. No matter how physically fit you might be, chances are you could be doing more. I’d venture to say that the majority of us spend far more time on our backsides than we do in any sort of physical activity, and it’s a trend that only seems to be increasing. The things that keep us from working out seem to be increasing, as well....
RunKeeper‘s humble beginnings as a simple running app managed to attract a massive user base, which now stands at more than 5 million users and counting. Theirlatest app updatefeatured heart rate monitoring, selective sharing, mobile and web sync. And in the past few months, RunkKeeper has integrated with wi-fi body scales fromWithings, heartrate transmitters from Polar and Wahoo Fitness andGarminwatches. Today, RunKeeper announces its newest integrations with modern fitness devicesFitbitandZeo, which can both be found in theRunKeeper store....
As we noted in our report onCopenhagen’s startup sceneyesterday, it seems that a Danish HQ and a San Francisco satellite office is a common tactic employed by tech firms in the city. NowEndomondo, which offers a mobile fitness tracking on multiple mobile platforms, has announced its own plans to set up a presence in the Bay Area. The expansion is thanks to a newly announced funding injection of $2.3m from Denmark’sSEED Capital....
Fitocracyis a New York City startup that’s building a gamified social network around fitness. We first wrote about Fitocracy in our recent report onThe Future of Fitness, in which we interviewed founders Brian Wang and Richard Talens, who used to be “really out of shape, video game addicts”. Talens was “super fat” and Wang was “super skinny”. While in college, they realized they had to make a lifestyle change and thus became “addicted to fitness”....
When you buy clothes online, choosing the right size can be tough. How do you know if that top will really fit you without actually trying it on? Estonian startupFits.melaunched an innovative solution to this problem last year, but only for men – now the female equivalent has been rolled out for the first time. Fits.me uses a custom-built robot mannequin (a ‘FitBot’) to accurately model clothes as they look on a wide range of body sizes....
