9 ways to build an easy, engaging content strategy

Technology and luxury: two industries that move at a fast pace, demanding constant innovation and high quality products. Luxury was slow in embracing the digital world, but has come a long way in a sort time, allocating increasingly more resources in discovering new ways to integrate technology in all its facets. Today we see marketing campaigns using augmented reality, holographic fashion shows, tech related products like branded mobiles, and social media as key channel of communication with customers by many luxury brands....

3 min · 479 words · Angela Taylor

92% of the Fortune 500 companies are testing or deploying iPad

Tim Cook of Apple is talking iPad during todays Apple event, and has some interesting information to share. The iPad is not just for geeks. The growth is amazing, and shows that despite other companies getting into the tablet game, the iPad has a secure foothold on the market. 92% of the Fortune 500 companies are testing or deploying iPad Other people are getting into the market including Samsung and Microsoft, but that is not stopping Apple....

3 min · 468 words · Haley Snyder

94% of iPhone users will buy another, most Blackberry users just want one already

The iPhone has shown massive growth over the last several quarters running, with 20.3 million units being sold in Q3 alone and traditionally high satisfaction ratings. That’s why it’s not surprising that a recent note from Piper Jaffray analyst Gene Munster, reported byBusiness Insider,states that 94% of current iPhone owners will purchase another one for their next phone. On the other hand, 67% of current BlackBerry owners just want to get rid of their device and get an iPhone next....

2 min · 263 words · Kristin Foster

96 minutes without a pulse: How Capnography saved this man’s life.

For more than an hour and a half, Howard Snitzer had no pulse. Snitzer, a 54-year old man, had passed out in front of a grocery store on a cold night last January in Minnesota. The doctors in the ER had given up hope. But one flight nurse who’d arrived with the emergency helicopter had been trained in capnography. Capnography is a technology that measures how much carbon dioxide is expelled with each breath, a method traditionally used by anesthesiologists to monitor a patient’s breathing during surgery....

3 min · 557 words · Peggy Mahoney

97% of Apple employees think Steve Jobs did a pretty good job

According to a survey of about 1,000 Apple employees by the employment review and ratings site Glassdoor,97% of them approve of the way Steve Jobs led Apple, making him one of the most successful CEOs among the ones rated at the site, among companies both within the tech industry and outside it. Amazon’s Jeff Bezos enjoys an 84% approval ratingamong his employees while54% of the people in the Microsoft troopexpress dissatisfaction at the way Steve Ballmer is running the software company....

1 min · 202 words · Scott Martin
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