How brain-like circuits could push computing power to the next level

How brain-like circuits could push computing power to the next level Why it matters The performance of computers israpidly reaching a limitbecause the size of the smallest transistor in integrated circuits is now approaching 20 atoms wide. Any smaller and the physical principles that determine transistor behavior no longer apply. There is a high-stakes competition to see if someone can build a much better transistor, a method for stacking transistors or some other device that can perform the tasks that currently require thousands of transistors....

2 min · 367 words · Anne Garcia

How brands benefit from envy among friends on Facebook

A unique phenomenon is starting to develop among friends online and in social media, in which envy is encouraging actions that in turn, are a huge benefit to brands. A recent survey published by Teletext Holidays in the UK shows how people are encouraged to book a holiday after seeing their friends’ holiday snaps on Facebook. A touch of the green eyed monster is hardly a new thing but the way in which it’s transforming online culture and turning people into resellers without them even knowing is interesting....

5 min · 1015 words · Alexandra Thompson

How brands can make the most of Twitter’s new image galleries

Twitter has just stepped up its activity on the photo sharing side of things withthe launchof a new image gallery feature. Essentially this pulls in photos that users have shared on their profile in chronological order. You can see the most recent photos on someone’s profile instantly, but clicking into this brings up an expanded image gallery where you can view all the photos that have been shared via third party apps, showing up to 100 photos from January 2010....

5 min · 927 words · Teresa Bates

How brands should be attracting fans and followers

In the scheme of things, social media marketing is still incredibly new, and what I find fascinating is the new trend of strategies that companies employ to create a following in social media. New tricks get old very, very fast as consumers wise up, or simply get bored. What’s becoming evident is that gaining a Like, follow or check-in is becoming almost a game in itself, as companies try newer ways to get the all important trade from their consumers....

5 min · 860 words · Debbie Robinson

How Brazilian company Predicta keeps on innovating

Are you familiar withBTBuckets? Earlier this month, this free segmentation web app passed the milestone of 1 billion users – that’s right, 1 billion! But even if you are one of them, you might not know there’s a Brazilian company behind it:Predicta, undoubtedly one of the country’s most innovative companies. We askedPhillip Klien, its co-founder and Chief Innovation Officer, to share with us its history and latest plans, including its new baby, the marketplaceSiteApps....

7 min · 1395 words · Nichole Lee
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