We interviewed Google,when it first launched its notorious “+1” button at the end of March. Since then Google has been testing out the +1 button in its search results, allowing the power of social to raise the rating of search responses.
Today,Google announcedthe +1 Button for the entire web, effectively acting as Google’s version of theFacebook‘Like’ button. As a result, you will start seeing +1s appear on sites across the Internet. The first group of +1ers includes:The Huffington Post, Mashable,Tech Crunch, Reuters,Rotten Tomatoes,AddThisand Bloomberg. You’ll also start to see +1 buttons on other Google properties such asAndroid Market,Blogger,Product SearchandYouTube.
Just like the Facebook “Like,” Google’s +1 lets users recommend articles, products, fashion items, anything under the Internet sun, with just one click. Then, the next time people in your social networks search, they will see your +1’s in their search results.
If you still haven’t seen the +1 on your Google searches, it’s because Google is notoriously slow at rolling out its new features. Fortunately, Google is providing an opt-in to at least speed up the process somewhat, via itsGoogle Experiments page. Check out ourHow to: Enable Google +1 for your account right now.
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Google believes its +1 buttons will make it easier for users to recommend content to friends and contacts, and make search results even more helpful and relevant. What do you think? Will you add +1 to your Liking, Tweeting, Tumbling, Stumbling and sharing habits?
Story byCourtney Boyd Myers
Courtney Boyd Myers is the founder of audience.io, a transatlantic company designed to help New York and London based technology startups gr(show all)Courtney Boyd Myers is the founder ofaudience.io, a transatlantic company designed to help New York and London based technology startups grow internationally.
Previously, she was the Features Editor and East Coast Editor of TNW covering New York City startups and digital innovation. She loves magnets + reading on a Kindle.
You can follow her onFacebook,Twitter @CBMandGoogle +.
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