The cloud’s pressing tenancy question: My place or yours?

With Microsoft, Amazon, Oracle, VMWare, SalesForce, andeven Dellall in the private and public cloud game together, you knew that there were going to be clashes. Andthere have been. Canceled speeches, spoofs, mockery, and downright accusationshave flown. It’s been business bloodsport with a thin veneer of humor. Today we examine an important issue that sits at the crux, or perhaps the genesis of much of the rancor that has been flowing: tenancy....

3 min · 483 words · Jessica Smith

The Clubhouse hype proves smart marketing isn’t all about spending

The Clubhouse hype proves smart marketing isn’t all about spending FOMO is a pretty solid strategy. Word of mouth works, just ask Google We can go all the way back to 2004 for a great example of word-of-mouth marketing in action. Gmail is obviously now a Unicorn with 1.8 billion users around the world, but 17 years ago the name Google was not in any way one that would have been associated with email....

3 min · 511 words · James Jennings

The Coinograph app: One part Hype Machine, one part Jukebox

Collin Tulloch, an iOS developer based in Saskatchewan, Canada is a big fan ofThe Hype Machine, an awesome online source of new music from all corners of the Internet, but he was disappointed by its mobile capabilities. At the time, he had developed anAngry Birdsgame clone calledAngry Hipstersand thought he’d put a mini-Hype Machine player into the app to make the mobile experience better. The response was extremely positive so, he decided to start working on his own app....

5 min · 872 words · Bobby Kennedy

The companies that died so that Groupon could live

Business ideas that are truly unique, innovative, and new are nearly impossible to come up with. So when a company hits it big on an certain concept, it’s always interesting to probe into the past and see if they were really the first to give it a shake. Usually they are not. Companies that succeed are often preceded by companies that tried to do the same thing, or something quite similar, and failed....

6 min · 1252 words · Anthony Bryant

The Competitive Landscape of Advertising: the AdWords Analogy

Advertising is one incredibly complicated industry that, at times, works almost directly with supply and demand. One incredible simulation of the practically inundating world of advertising is the Google AdWords platform, which is almost a perfect display of competitive advertising, or at least how competitive advertising should work. Advertisers Bid, Higher Bids Win People bid on keywords and compete for searchers’ attention — the higher a bid, the better the ad positioning (usually)....

6 min · 1202 words · Jeffery Hernandez
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