The Founder of Explor, a new “app discovery app” picks his top 5 apps

Explor is a new space-age looking app to discover and share other apps released this week just in time forSXSWiin Austin, Texas. The way the exploration works:each time you tap an arrow next to an app, you’re basically telling Explor “I want to go in the direction of apps like this one”. So each page gets successively more and more tailored to your interests. It’s an extremely fluid way to browse....

5 min · 920 words · Robert Mendez

The Founder Showcase: Launching startups with a community

Four times a year, global members ofThe Founder Showcasegather to discover 10 amazing startups, meet other people and to not only network but to really make a difference. The event is hosted bythe Founder Institute: a community that helps each other. “Globalizing the Silicon Valley” is not only about inspiring dreams but really nurturing projects that could have the potential to be great, at the very least. The Founder Institute has imagineda four month programallowing you to be in the best conditions to work on your idea....

5 min · 1018 words · Ronald Jackson

The Four Fundamentals of Social Media

Chances are you or your company already has some form of social media presence. WithMerchant Circlereporting that nearly two-thirds of all SMB owners using Facebook alone to promote their business, it’s a market simply too large to ignore. But how did you get there? Was your social media program developed organically, or was a strategic plan formulated beforehand? Whether you’re contemplating taking the social media plunge, or just need to take a step back and review your current efforts, let’s have a look at 4 social media fundamentals to consider and/or review....

9 min · 1711 words · Joseph Stewart

The Free App Economy: How Sustainable is it?

I have been using my iPhone for about a year now. Since playing around and reviewing apps are both my passion and way of making a living, I have installed and deleted hundreds of apps over this period of time. I only buy those apps that make it into top tier blogs. Never ever have I bought an app on an impulse or just because it costs less than a dollar....

9 min · 1860 words · Dr. Walter Jones

The Freemium flaw: The challenges faced by digital’s default business model

Close your eyes, and cast your mind back to the firstdotcom boomin the late 90s/early 00s. What’s your overriding memory of that whole crazy period? Or if you’re too young to really remember, what do you immediately think of when you heardotcom bubbleordotcom boommentioned in relation to Silicon Valley at the turn of the millennium? I’m going to take a stab and guess that it has something to do with over-inflated valuations of ill-conceived, kooky ideas....

11 min · 2181 words · Lindsey Chandler
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