The next trend in social media? Real life gamification.
Fresh out of Brazil is a new Facebook App that turns your relationship status into a game. The app has been developed by the toothpaste brand ‘Close Up Toothpaste’ and is part of a series of campaigns to encourage people to get up close in new ways. To celebrate people getting up close and personal on Facebook, the company developed the ‘Get Closer’ app, which reveals surprise badges to people that take part and are in relationships....