Thieves cause Vodafone New Zealand to halt Xperia Play launch

Tuesday was meant to be a good day for Vodafone New Zealand; it was due to launch Sony Ericsson’s Xperia Play Android gaming smartphone, only to find that there had been a major security breach and thieves had stolen its launch shipment of handsets. The mobile operator, presumably wanting to keep a lid on reports, notified its customers via itsofficial Facebook page, posting the following message with a tiny photo of a damaged Vodafone store:...

2 min · 243 words · Donna White

Thieves use Google Earth to find and steal lead-lined Church roofing

The increase in value of metals such as copper and lead means that thieves are now actively researching and planning raids on Church of England buildings using mapping tools such as Google Earth to strip the roofs of the lead they contain. According to a church spokesman, 8,000 churches have been targeted in the UK, with 23 million pounds worth of damage caused, A large number of churches are Listed Buildings, which ensures the buildings are protected for their historical value, are being targetted more than once, in some cases the number of “attacks” have reached double figures....

2 min · 279 words · Travis Arnold

ThingLink launches rich media tagging, making images social and interactive

Wereportedback in March that image-tagging serviceThingLinkhad partnered with SoundCloud, allowing for audio to be embedded within images on websites. And from today, this has been taken a step further. ThingLink has launched rich media tagging, allowing greater interaction with external media platforms such as social networks and video-sharing websites. This means you will now be able to consume more external content from within an image itself, rather than it simply linking to external content....

3 min · 498 words · Rachel Ryan

ThingLink takes its interactive image technology into the physical world with NFC [Interview]

It’s four months since we last touched base withThingLink, the image-tagging and interaction tool. Back in June, we covered the startup’s launching ofrich media tagging, which basically turns an image into an independent, self-contained platform where you can embed video, sounds, and other data meaning that users can consume more content from across the Web within an image itself. So Web publishers, brands, bloggers…anyone with a desire to upload interactive images to a website, can use this functionality....

3 min · 504 words · Nicole Shea

Think Augmented Reality is just a gimmick? Watch this. [Video]

Augmented Reality apps likeMetaio‘sJunaiohave opened the door to plenty of innovativemarketingandmediaexperiments. What happens after the novelty wears off, though? I met up with the German company’s Jan Schlink at Mobile World Congress today to take a look at a truly useful application of the technology. As you’ll see in the video below, Metaio’s demo shows how augmented reality can be used to recognise objects and give users instructions on how to repair them....

2 min · 319 words · Dr. Terry Baker
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