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Here’s a conundrum for you: when is a startup not a startup? It’s not an easy question, but a sensible answer might be: “when it has been operating for seven years, generates$2bnin revenue, is valued at$50bnand has over2,000employees overseeing a global user-base of600mpeople.” You will no doubt assert that a company fitting the above profile is anything but a startup. But as you’ve probably guessed already, the hypothetical company I portray above is actually the all-conquering Facebook....

The last couple of years have been pretty plain sailing forFacebookas the company continues its world domination. The company has executed brilliantly with great innovations such as the“Like” buttonand has been ahead of the game with new features and updates while embraced by the media, brands and small advertisers. For the first time Facebook has an issue on its hands though and it’s something that it’s going to have to move on pretty fast because it’s not a space you can afford to be slow in…Mobile....

Facebookhasn’t officially launched itsmusic streaming serviceyet but there are more than enough signs pointing to the fact that it will launch later this month at the F8 conference. Although we see new features from week to week on Facebook this is probably the biggest thing they will have launched in the last couple of years that could just revolutionize the music business. Music is just about as social an activity as we all carry out on a daily basis and we always listen to suggestions from our friends so this makes perfect sense for Facebook to enter the market....

New York City based startup,Fast Societyjust released a shiny new iPhone and Android app that’s “Built to Party” just like the hot, slutty girl you had a crush on in high school. It’s hot because, well just look at it: it’s sexy, bright purple, easy to use, photo sharing friendly, conference call ready, location enabled via Google Maps and it even lets you shout short, recorded voice messages to your friends within the groups....

“If I’d asked people what they wanted, they would have said a faster horse” – Henry Ford In the age of the lean startup methodology and with B2B marketing on the rise, B2C is all about listening. I’m a big believer in listening to customers, investors, employees and fellow entrepreneurs but I’ve learned that it’s what you say during the customer discovery process that is crucial. Besides the fact that I just love Henry Ford’s quote, I have learned that you shouldn’t underestimate what you say in your first phone call, presentation and in fact every chance you get to talk about your little dream....