Why the Human is a Social Animal [Report from the 99% Conference]

Today, at the 3rd annual99% Conferencein New York City, which sold out 5 months in advance, 380 advertising, design and related creative professionals and enthusiasts gathered for the first of 2 days of quality speakers and potential industry connections. This year,The 99%, a part of theBehanceNetwork, received the Webby award for best cultural blog. The ideas and trends site was named after the famous Thomas Edison quote: “Genius is 1% inspiration and 99% perspiration....

5 min · 859 words · Robert Moses

Why the Ingenuity helicopter’s flight on Mars is such a big deal

Yesterday at 9pm Australian Eastern standard time, the Ingenuity helicopter — which landed on Mars withthe Perseverance roverin February —took offfrom the Martian surface. More importantly, it hovered for about 30 seconds, three metres above the surface and came right back down again. It may not sound like a huge feat, but it is. Ingenuity’s flight is the first powered flight of an aircraft on another planet. It marks a milestone in the story of human space exploration....

6 min · 1084 words · Joe Ross

Why the iPad has and will continue to dominate the tablet market

The iPad was announced in January of 2010 to agreekchorusof ‘meh‘s’ from a tech community that was expecting something incredible, something revolutionary, something…more. Cut to almost two years later and the iPad has not only succeeded but has dominated the category that it helped redefine. Four major competing tablet manufacturers, along with countless other minor efforts, have failed to gain the traction needed to register as much more than a blip on the iPad’s radar....

14 min · 2776 words · Paul Bell

Why the iPhone’s screen is 3.5″ and will most likely never be bigger than 4″

Apple’s design is deliberate and iterative. This is counter to the feeling that many have about the designs of the iPhone, iPad and Mac because they feel so organic and inspired. The designs of these products stand out as different and unique, making it seem likely that they were the creation of a flash of genius or spurt of design inspiration. While that may be true of some of the concepts used or details involved, the majority of what Apple does is procedural....

4 min · 659 words · Timothy Wright

Why the metaverse will have you hooked onto a blockchain

You may thinkthe metaversewill be a bunch of interconnected virtual spaces – the world wide web but accessed through virtual reality. This is largely correct, but there is also a fundamental but slightly more cryptic side to the metaverse that will set it apart from today’s internet: the blockchain. In the beginning, Web 1.0 was the information superhighway of connected computers and servers that you could search, explore and inhabit, usually through a centralized company’s platform – for example, AOL, Yahoo, Microsoft and Google....

7 min · 1296 words · Sherri Kim
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