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Social gaming companyZynga, the company best known for games such as Mafia Wars and Farmville, is looking to develop its interests in the Indian market by offering customers a variety of new payment options that include game cards, internet banking and SMS payments. The company, which currently offers in-game payments via credit card or PayPal, allows customers to buy virtual currency to acquire premium items within its games, aims to roll-out its new payment options in the first half of 2011....

Zynga will be filing for an IPO with the Securities and Exchange Commission in the next two weeks, according to sources cited byAllThingsD. While the company’s valuation was previously estimated at around $10 billion, it is very likely that this number could skyrocket once it hits the public markets. The social gaming company is one of several Internet companies expected to go public in the next two years, along with Groupon andFacebook....

Social gaming companyZynga, the company best known for games such as Mafia Wars and Farmville, is starting a game development studio in India and plans to double its staff there this year. Times of Indiareports that the new Zynga Studio-I in Bangalore will be the firm’s largest office outside the United States. With more than 1,500 employees around the world, the company plans to hire 100 workers this year, adding to the 100 who worked in its India office last year....

Zyngahas now launched the recently announced ‘English Countryside’ expansion to its hit social gameFarmVille. The biggest update to FarmVille since it launched almost two years ago, the game offers a ‘fresh start’ to players who don’t want to abandon the farm that they’ve spent plenty of time (and money) cultivating. Players will be invited aboard an airship and transported to England for an experience that is unashamedly ‘more of the same’, albeit with a few tweaks....

If you’ve ever bought a second-hand set of wheels, there’s a good chance you pondered long and hard about whether to trade your old car in at the dealer, or sell it privately. On the one hand, a trade-in alleviates many of the hassles of finding a new owner for it, but you’re also likely to receive less than its market value. Quite the dilemma. But such dilemmas aren’t unique to car users....