‘Slaughterbots’ are a step away from your neighborhood — and we need a ban

If you’re concerned about killer robots in the military, brace yourself for their arrival in civilian hands. AI weapons will soon spread from battlefields to city streets, campaigners have warned, unless new global rules are imposed on the tech. A UN conference this week can alleviate the fears.Ina Geneva meetingthat starts today, delegates will debate banning weapons that target people without“meaningful human control.” Activists, however, are pessimistic about the outcome. Whilesome countrieshave endorsed new laws, the world’s leading military powers don’t appear enthusiastic....

3 min · 531 words · Lisa Moreno

‘Space law’ helps prevent earth’s microbes from polluting other planets

‘Space law’ helps prevent earth’s microbes from polluting other planets Planetary protection There are two variants of planetary protection, called forwards and backward. The former concerns the contamination of other planets by material taken from Earth. This protects any life that may be on those planets, of course. But it also means scientists can be reasonably certain any signs of life they discover are actually signs of “extraterrestrial” life and not transplanted from Earth....

5 min · 909 words · Paula Mendoza

‘Spotify for books’, 24symbols gets a slick iPad app

We covered24symbolslast month, when itlaunchedas a kind of ‘Spotify for books’, with a large library of titles ready to read on demand. While most of the currently available titles are public domain, rather than premium bestsellers, the Spanish startup had made a good start at building a service that offers a twist on the traditional e-book market. One problem until now has been that 24symbols was entirely browser-based – not the ideal way to read, but now there’s aniPad appwhich starts to make the service more useful....

3 min · 494 words · Brandon Vaughan

‘Tangential’ content is the link building tactic your brand is missing out on

‘Tangential’ content is the link building tactic your brand is missing out on Defining tangential content Tangential content is content that is related to a brand’s industry but isnotrelated to its core branding. It doesn’t refer to a product or service offering, nor is it a bottom-of-the-funnel effort to convert. In the spirit of showing and not telling, here is the difference between content that’s more tangential vs. content that is more topical....

5 min · 912 words · Timothy Campbell

‘The Crazy Ones’ remixed in a moving tribute to Steve Jobs

The Crazy Ones was a commercial that Apple used to launch its ‘Think Different’ campaign back in 1997 just after Steve Jobs’ return to Apple. Ken Segall ofScoopertinofame wrote a post last week about the spirit of the ad and how much Steve loved it. In the post he mentioned that a video of historical shots of Steve would be a great compliment to Richard Dreyfus’ narration on the ad....

2 min · 322 words · Stephanie Hodge
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