All of us have dumb ideas, and our friends might indulge us by giving us a few bucks to fulfill them. But a billion dollars? Well, perhaps —if you’re Donald Trump.
The former US President’s social network said in a press release that it just received$1 billion in fundingfrom a “diverse group of institutional investors,” without disclosing any names. After this deal, the Trump Media and Technology Group (TMTG), is reportedlyvalued at $4 billion.
Investors are putting their money into a merged venture consisting of TMTG and theDigital World Acquisition Corp, a Special Purpose Acquisition Company (SPAC).$1 billion is a lot of money:Facebook bought Instagramfor that kind of moolah in 2012; the US could use it tovaccinate more than 40 million peopleto save them from COVID-19; Trump can pay for the Secret Service to protect his family fornearly seven months. You get the drift.
Trump’s social network — ironically named TRUTH — and his media group wereofficially announced in October. At that time, the company said it aimed to launch the website and the app in invite-only mode by November. But clearly, itmissed the deadlineand has made no announcements regarding the release date.
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TRUTH was announced with a lofty aim of fighting “the tyranny of Big Tech.” But that’s kinda hard to do when you don’t have…any tech. The company aims to open up the network to the public in 2022, but I wouldn’t get my hopes up.
Trump is still banned fromTwitter,Facebook, and all the major social networksof the world.So he doesn’t quite have an internet megaphone to yell out his thoughts at the moment. The last right-learning social network,Parler, burned to the ground afterGoogle and Applekicked it out of their app stores, and most cloud companies refused toprovide hosting services.
So Trump & co. will need a lot of money to put up infrastructure to sustain the social network, if Big Tech is not going to support it. But if it keeps getting more investors, it might stay afloat — even if it’s just a mirage.
Update (1:50 PM ET):Trump’s social network isn’t even out yet, but regulatory agencies are already taking a closer look. Digital World Acquisition Corp, the blank check firm that is merging Trump’s media company to create TRUTH, has received requests for information from theU.S. Securities and Exchange Commission (SEC) and Financial Industry Regulatory Authority (FINRA), according to a report byReuters.
For its part, Digital World said the investigations do not mean the regulators concluded anyone violated the law, but we’ll likely be hearing a lot more about this deal in the coming months.
Story byIvan Mehta
Ivan covers Big Tech, India, policy, AI, security, platforms, and apps for TNW. That’s one heck of a mixed bag. He likes to say “Bleh.“Ivan covers Big Tech, India, policy, AI, security, platforms, and apps for TNW. That’s one heck of a mixed bag. He likes to say “Bleh.”
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