Twitter has added a pop-up message to profile pages when viewed by logged-out users.
The message allows users to enter a username, email address and password to sign up right away. It even lets you auto-follow the account you’re currently looking at and three similar accounts from the same interface. In the case of ourThe Next Web accountin the example below, it’s grouped in our@TNWappleTwitter channel as well as two relating to Twitter’s own Tweetdeck service.
While this may be a little annoying for anyone who just wants to read the latest updates from their favourite celebrities, it’s seemingly designed as a way to convert those casual visitors into active users as painlessly as possible.
Those active users, of course, will be more likely to hang around and seeads in their own timelinewhen the expected feature rolls out, helping to generate revenue for the company.
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Story byMartin SFP Bryant
Martin SFP Bryant is the founder of UK startup newsletter PreSeed Now and technology and media consultancy Big Revolution. He was previously(show all)Martin SFP Bryant is the founder of UK startup newsletterPreSeed Nowand technology and media consultancyBig Revolution. He was previously Editor-in-Chief at TNW.
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