How’s this for a way to get into more people’s Google+ circles? Google is currently promoting a Google+ Hangout from the band Black Eyed Peas on its covetedfront page– linking directly to frontmanWill I. Am’s profile.
While this isn’t the first Black Eyed Peas hangout (the bandheld onelast week), to our knowledge it’s the first time that a specific Google+ profile has been linked to on the front page of Google – often cited as one of the most valuable advertising spaces on the Web.
At the time of writing, Will I. Am is in 266,444 people’s circles, assuming the ad stays in place until the 6pm ET Hangout event, that number’s sure to grow significantly – it’s great product placement for Google+ as a network too.
As at least one person hasobserved, given Google’s strict policies on using real names on its social network, we wonder if Will.I.Am (real nameWilliam James Adams, Jr) should have his profile suspended rather than given prime advertising space. Of course, Will.I.Am (‘Mr Am’ to his doctor?) is probably operating a trial brand page on Google+, so we’ll let him off.
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Google iskeen to promote Hangoutsas a useful tool for brands and businesses as well as individuals, and we’ve contacted the company for any more information it can give us about today’s front page ad.
Story byMartin SFP Bryant
Martin SFP Bryant is the founder of UK startup newsletter PreSeed Now and technology and media consultancy Big Revolution. He was previously(show all)Martin SFP Bryant is the founder of UK startup newsletterPreSeed Nowand technology and media consultancyBig Revolution. He was previously Editor-in-Chief at TNW.
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