After launchingApple TV+ in November 2019, Apple has consistently givena year-long free trial of its streaming video service —and sometimes more— to anyone who has purchased a new compatible device.
Now, that’s set to change. The company has silently updated theApple TV+ terms to reduce the trial to three months when you buy a new Apple gadget. Here’s what the full text says:
Eligible devices activated July 1, 2021 or later will qualify for offers of 3 months free Apple TV+. Eligible devices activated on June 30, 2021 or earlier will qualify for offers of 12 months free Apple TV+. $4.99/month after free trial.
This means that any device activated till the end of this month will get one year of the free trial.After that, you’ll get only three months free, and subsequent service will cost you $4.99 per month.
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Apple’s new move indicates that the company is not bothered about raking upsubscriber numbers, and is now shifting gears to make some money
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Apple TV+ has some great titles such asThe Morning Show, Ted Lasso,andServent.However, it’s not an endless pit of content like Netflix. So you may want to subscribe to the service for only a month or two when new seasons of your favorite shows air.
Earlier this month, Apple released the streaming appacross all Android TV devices.
Story byIvan Mehta
Ivan covers Big Tech, India, policy, AI, security, platforms, and apps for TNW. That’s one heck of a mixed bag. He likes to say “Bleh.“Ivan covers Big Tech, India, policy, AI, security, platforms, and apps for TNW. That’s one heck of a mixed bag. He likes to say “Bleh.”
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